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Title: Designing the Digital Experience: How to Use Experience Design Tools & Techniques to Build Web Sites Customers Love
Author: King, David Lee Lee
Publ. date EPUB encr.: 1 of Oct. 2008
Publisher: Information Today, Inc.
File size: 002237 Kbytes
Written for creative, tech-savvy, and business-minded individuals who want to increase the accessibility of their websites, this sensible guidebook explains the concepts behind designing experiences on the internet. From helping customers quickly find information and make their purchases to clearly communicating needs and interests, this resource will not only develop consumer loyalty but will encourage them to spread the word about the sites they frequent. Focusing on the three key areas of structure, community, and customers, designers will enable clients to focus on their own goals rather than on difficulties in navigating. Also included are tips on how to generate conversations with blogs, wikis, and podcasting to create a personal touch.
Please note, due to territorial restrictions this title is only available for purchase if you reside in one of the following country: CANADA, UNITED KINGDOM, UNITED STATES